Jewelers Going Digital

Smarter ways to grow your business

See how COVID-19 has accelerated the digital transformation of the jewelry industry

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Download this report to learn:

  • How your jeweler peers experienced the pandemic’s impact on store closings, staffing and sales
  • Where jewelers are spending marketing dollars to improve their online presence
  • What online promotion media jewelers say delivers their best return on investment
  • Key takeaways and recommendations to jumpstart your store digital transformation

Key takeaways in this report

  1. Maintaining the status quo is no longer acceptable for retail jewelers.Those wanting to survive and thrive in an post corona environment need to promote online engagement and interaction with customers and vendors. Jewelers must start immediately to leverage the digital tools available to transform their businesses and engage customers where they live…online and on their smartphones.
  2. Jewelers should focus on improving their websites and social media to promote interaction online as well as transactions through ecommerce.  Those jewelers who make the investment in online interactions are best positioned to manage and grow their businesses in 2021 and beyond.